Home »
Tips to improve the YouTube ads of your business YouTube is one of the most popular platforms for video content, with millions of users around the world. As a result, YouTube ads have become an increasingly popular way for businesses to promote their products or...
This article explores the importance of understanding consumer behaviors in the automotive industry and how it can help companies improve the effectiveness of their advertising campaigns. With research showing that purchasing a car is a group decision, automotive companies need to take a more holistic approach to their marketing efforts and target not just the individual who will be driving the car, but also their family members who may be involved in the decision-making process. In addition, building brand loyalty is crucial for companies, as existing car users are more likely to purchase a new vehicle. By leveraging Marketing Mix Modelling and Data Science, companies can analyze customer data and tailor their marketing efforts accordingly, and Indaru specializes in providing these services to help automotive companies stay competitive in the ever-evolving industry.
A Customer Data Platforms (CDP) is a powerful tool for businesses to collect, unify, and analyze customer data from multiple sources in real-time. With a CDP, businesses can gain valuable insights into their customers’ behaviors, preferences, and interactions, which can help them improve customer experiences and drive revenue growth.
The Pet Food Industry's future is at risk as Gen Zs have low interest in pet ownership and low awareness in brands. Want to find out more? Check our report! Click here to download: Pet Food Industry. The pet food industry is a rapidly growing sector that encompasses...